Privacy Policy

Last updated: 27.08.2025

At Betsy, your privacy is very important to us. This Privacy Policy explains how we collect, use, and protect your personal data when you use our website and services, in accordance with the General Data Protection Regulation (GDPR) and other applicable data protection laws in the European Union.

1. Data We Collect

We may collect the following categories of personal data:

• Account Information: name, email address, username, password.
• Usage Information: interactions with the app (videos, photos, text inputs, comments, likes, activity logs).
• Device & Technical Data: IP address, browser type, operating system, cookies, and similar technologies.
• Optional Information: information you choose to share, such as journal entries, photos, or memories.

2. How We Use Your Data

We process your personal data for the following purposes:

• To provide, maintain, and improve our services.
• To personalize your experience and content.
• To communicate with you regarding updates, security, or support.
• To comply with legal obligations and enforce our terms.

We only process your data where we have a legal basis under GDPR, including:

• Your consent (e.g., for notifications or optional features).
• Performance of a contract (e.g., to create and manage your account).
• Legal obligations (e.g., for tax or regulatory compliance).
• Legitimate interests (e.g., to ensure service security and improve functionality).

3. Sharing of Data

We do not sell your personal data. We may share it only with:

• Service Providers: trusted partners providing hosting, analytics, or customer support.
• Legal Authorities: when required by law or to protect rights, safety, and compliance.

All third parties are bound by data protection obligations consistent with GDPR.

4. International Transfers

If we transfer your personal data outside the EU/EEA, we ensure appropriate safeguards are in place, such as the European Commission’s Standard Contractual Clauses.

5. Data Retention

We keep your personal data only as long as necessary for the purposes outlined in this Policy, unless a longer retention period is required by law. For example:

• Account data: stored until you delete your account.
• Technical logs: stored for up to 12 months.
• Support requests: retained for up to 2 years.

6. Your Rights

Under GDPR, you have the following rights:

• Access: request a copy of your personal data.
• Rectification: correct inaccurate or incomplete data.
• Erasure: request deletion (“right to be forgotten”).
• Restriction: limit the processing of your data.
• Data Portability: receive a copy of your data in a portable format.
• Objection: object to processing based on legitimate interests.
• Withdrawal of Consent: withdraw consent at any time.

We respond to all rights requests within one month, as required by law. To exercise your rights, contact us at support@betsy.now. You also have the right to lodge a complaint with the Finnish Data Protection Ombudsman (tietosuoja.fi) or your local supervisory authority.

7. Security & Breach Notification

We implement technical and organizational measures to protect your personal data against unauthorized access, loss, or misuse. In the unlikely event of a personal data breach, we will notify affected users and relevant authorities in accordance with GDPR requirements.

8. Cookies & Tracking

We use cookies and similar technologies to enhance your browsing experience, analyze site traffic, and personalize content.

• Essential cookies are necessary for the service to function.
• Optional cookies (e.g., analytics, personalization) are used to enhance the experience.

9. Children’s Privacy

Our services are not directed to individuals under 18. We do not knowingly collect personal data from children. If we become aware of such data, we will delete it promptly.

10. Changes to This Policy

We may update this Privacy Policy from time to time. Updates will be posted here with a revised “Last updated” date.

11. Contact Us

If you have questions or concerns about this Privacy Policy or how your data is handled, please contact us:

Betsy Oy
Address: Kaikukatu 4B, 00500, Helsinki, Finland
Email: support@betsy.now